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44 percent have favorable view of Taylor Swift after Harris endorsement: Poll

By Filip Timotija - 9/19/24, 3:19 PM EDT

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Less than half of likely 2024 presidential election voters have a favorable view of pop superstar Taylor Swift after her endorsement of Vice President Harris, according to a New York Times, Philadelphia Inquirer and Siena College poll that was released on Thursday. 

The poll, conducted following Swift’s endorsement of Harris on Sept. 10, found that 44 percent of likely voters had a favorable view of the superstar, while 34 percent of voters nationally did not. 

Around 22 percent did not share how they felt about the artist or did not know how they felt about her. Those were largely older male voters, the pollster noted. 

Swift endorsed the Democratic nominee shortly after the ABC News debate between Harris and former President Trump. In her Instagram announcement, Swift said she supports Harris because “she fights for the rights and causes I believe need a warrior to champion them.” 

The national survey found that 70 percent of Democrats have a favorable view of Swift, significantly higher than the 23 percent of Republicans. 

Among the majority of Republicans who have an unfavorable view of the artist is the GOP nominee, who last weekend expressed his dislike of the pop superstar, writing on Truth Social, “I HATE TAYLOR SWIFT!”

More than half of voters, 53 percent, in the new Monmouth University poll said they support Swift’s push to get her fans to vote. Around 35 percent said they disapproved, and 12 percent did not know about it. The number of voters who approve her get-out-the-vote effort is lower by 15 points compared to a similar poll released in February. 

The New York Times/Philadelphia Inquirer/Siena College poll was conducted Sept. 11-16 among 2,437 voters. The margin of error was 3 percentage points.

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